Audio: Daffodil Day emergency appeal radio ad

Daffodil Day 2013, kindly supported by Dell, took place on Friday, March 22nd. Unfortunately, the atrocious weather in Ireland on the day seriously affected the Daffodil Day efforts, with fundraising down 50% on last year.

The Irish Cancer Society is determined to maintain its free nationwide services to everyone affected by cancer in Ireland. If you haven't yet had the chance to support Daffodil Day, you can do so now by texting DAFF to 50300 to donate €4, or visit our Daffodil Day section for more ways to make a contribution.

Thank you to you all. We couldn't do our work without your support.

Listen to the ad via Audioboo:

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Listen to the ad via Soundcloud:

If you'd like to find out more about where your money goes, check out the Irish Cancer Society's new strategy for 2013-17, "Towards a Future without Cancer". Download a copy of the document here (pdf, 812kb), or watch a short visual representation of the strategy below: