Miriam O'Callaghan with the Daff Man at the launch of the 2018 Irish Cancer Society Daffodil Day campaign
February 9, 2018

Daffodil Day funds critical to support record numbers with cancer

Miriam O’Callaghan has urged people to dig deep this Daffodil Day to help the record number of Irish people with cancer. The RTE broadcaster, who lost a sister to cancer, was speaking at the launch today of the Irish Cancer Society’s 2018 Daffodil Day, which will take place on 23rd March.

RTE journalist Miriam O'Callaghan holding a bouquet of daffodils

Miriam said: “Tragically a person dies from cancer every hour in Ireland, but for so many people there’s also great hope. More people are surviving cancer now than ever before thanks to lifesaving research. Daffodil Day, proudly supported by Boots Ireland, is a day where we can all help fight back against cancer.

"Like so many Irish people, I have lost loved ones to cancer. I lost my precious sister Anne who was just 33 when she died. 

"On March 23rd you can help fund lifesaving research and crucial services to ensure cancer patients and their families are properly supported. Get involved now at www.cancer.ie.”

Also at the launch were Minister for Health Simon Harris, Chief Executive of the Irish Cancer Society Averil Power, RTE’s Aengus Mac Grianna, representatives from Boots Ireland and hundreds of Daffodil Day volunteers.

Irish Cancer Society CEO Averil Power and Health Minister Simon Harris

There are currently 165,000 people living with cancer in Ireland. 40,000 more will be diagnosed with cancer or a related tumour this year.

Speaking at the launch, Chief Executive of the Irish Cancer Society Averil Power appealed to the public to support cancer patients: "As the number of Irish people with cancer increases, record numbers are turning to the Irish Cancer Society for information, care and support. Only two per cent of our funding comes from the State. We are therefore hugely dependent on the generosity of the public to fund vital services such as our Night Nurses, Volunteer Drivers and Freephone Cancer Nurseline. By supporting Daffodil Day, people can ensure cancer patients are supported when they need it most while also funding lifesaving research.

“Last year, the number of people using our Volunteer Driver Service to travel to chemotherapy appointments increased by fifteen per cent. Our Night Nursing service provided over 7,000 nights of care to terminally-ill patients in their own homes. Our nurses also supported 40,000 people through our Freephone Nurseline and at our drop-in Daffodil Centres. None of this would be possible without strong support for Daffodil Day from individuals and communities across Ireland.”

Ms Power also thanked Boots Ireland for extending its support for the Irish Cancer Society’s work by becoming the official main sponsor of Daffodil Day 2018.

Bernadette Lavery, MD, Boots Ireland said: “Colleagues across our 86 stores in Ireland are excited to join with Daffodil Day volunteers to fight back against cancer this March 23rd. We see the effect cancer has on the lives of patients and families in the communities we serve, and we are determined to make a difference. We have worked closely with the Irish Cancer Society for five years and are delighted to extend our support to their flagship fundraising day this year as official main sponsor.”

Learn more about Daffodil Day.